Wednesday, January 20, 2010

Response to Krauss's "Video: The Aesthetics of Narcissism"

Prior to reading Krauss's article, I picture videos as what I see on You Tube, Veoh and other online video websites. Videos are simply recorded moments or a form of viral entertainment. But Krauss's essay suggested a different view of videos. Because I find Krauss's argument mind-boggling and intriguing, I cannot fully comprehend the content of his article. However, from my understanding, video is an art form and beyond. I did not realize that videos can be another medium for an artist, and that psychology is also involved. Narcissism can be defined as inordinate fascination or attraction with oneself, in this case, can refer to communication with oneself and centered around oneself. Videos such as Boomerang, Centers, and Now present a single person experimenting with "simultaneous reception and projection of an image". Not only do videos challenge the minds of the viewers, but also alter the artists and the subjects as well. It is truly fascinating that videos can create manipulation of the senses, space and time.

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